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HISENSE INTRODUCES H4 SERIES ROKU TV™ AT CES 2014

Las Vegas, NV – January 6, 2014 — At the 2014 Consumer Electronics Show (CES), Hisense, a top five global TV manufacturer, today announced its plan to be one of the first manufacturers to bring a Roku TV™ to the market. Roku TV gives consumers a simple TV experience with access to the Roku streaming platform including more than 1,200 channels that offer 31,000 movies and feature TV shows, music, live sports, news and other programming. Hisense will be showcasing the new H4 series Roku TV™ in 32-inch, 39-inch, 40-inch, 48-inch, 50-inch and 55-inch models.

"By combining Hisense's television expertise with Roku's leading streaming platform, we're providing an exceptional, integrated experience that creates access to the broadest array of content and displays it on one of the best screens in the industry," said Jonathan Frank, Vice President of Marketing, Hisense USA. “We’re very pleased to work with Roku and we’re confident that Roku TV will be welcomed by our channel partners and consumers alike.”

Hisense Roku Home

“Hisense is one of the fastest growing TV brands in the world and is sure to be a favorite about US consumers,” said Jim Funk, senior vice president of product management, Roku. “By joining our streaming and software expertise with their high-quality displays and global scale, we’re able to give consumers Roku TV, an amazing Smart TV at a great price.”

The flagship 50-inch and 55-inch models come with Full HD resolution, a 120Hz native refresh rate and a smooth motion enhancement of UltraSMR 240 for the ultimate surfing experience. The 50-inch, 48-inch and 40-inch models come with Full HD and a 60Hz refresh rate, and the 39-inch and 32-inch models are standard HD and 60Hz refresh rate.

All H4 Series models come with local dimming, built-in WiFi, Advanced Cast Technology, custom remote control, HDMIx3, USB and digital audio output.

The H4 series Roku TV™ provides access to thousands of channels within the Roku Channel Store and will be available this Fall from major retailers in the US and Canada. Pricing will be announced later this year.

For more information please visit: www.hisense-usa.com. You can also find us on Facebook at www.facebook.com/HisenseUSA or follow us on Twitter and Instagram @Hisense_USA.

About Roku, Inc

Roku Logo

Roku is the creator of the most popular streaming software platform for delivering video, music and casual games to the TV. The Roku platform features the largest and best collection of entertainment available for streaming and is accessible on Roku streaming players, Roku Ready® devices via the Roku Streaming Stick™, and later this year on Roku TVs. Roku products vary by region and are sold in the U.S., Canada, the U.K. and the Republic of Ireland. Roku was founded by Anthony Wood, inventor of the DVR. Roku is privately held and headquartered in Saratoga, Calif., U.S. For more information, visit www.roku.com.

Roku is a registered trademark and Roku TV is a trademark of Roku, Inc. in the U.S. and in other countries.

About Hisense USA Corporation

Hisense Logo

Established in 2001, Hisense USA Corporation is a wholly owned subsidiary of the Hisense Company Ltd., headquartered in Qingdao, China.

Hisense USA offers a broad range of technology driven consumer electronics products that are manufactured and distributed across North American, including televisions, refrigerators, air-conditioners, dehumidifiers, beverage coolers and freezers. Hisense USA sells into national retailers across North America, including Walmart, Sams.com, Costco, P.C. Richards, Canadian Tire and more. The Company has established R&D centers in Atlanta, Georgia and San Jose, California to enable localized product development and innovation.

Hisense Company Ltd. has production facilities in China, South Africa, Algeria, Egypt as well as Mexico and is one of the largest television manufacturers in the world with over 10 million televisions produced per year. The Company has sales offices in North America, Europe, Australia, South Africa, the Middle East and Asia while exporting products to over 130 countries and regions throughout the world.

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