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Two New Commercial Pioneer PureVision Plasmas Offer Simplicity and Style for Business Applications

LAS VEGAS --(Business Wire)-- June 8, 2005 To meet the growing need of commercial users for flat panel displays, Pioneer Electronics (USA) Inc. introduced two new, easy-to-use PureVision(TM) plasma displays designed for business applications. The Pioneer PDP-505MX 50" and PDP-425MX 42" displays offer true high definition capability for digital signage, meeting room, board room and other business applications.

Pioneer's family of professional plasma displays now includes:
-- PDP-424MV 42" enhanced definition plasma display
-- PDP-425MX 42" high definition PureVision plasma display
-- PDP-434CMX 43" high definition PureVision plasma display with expansion technology
-- PDP-505CMX 50" high definition PureVision plasma display with expansion technology
-- PDP-504CMX 50" high definition PureVision plasma display with expansion technology
-- PDP-505MX 50" high definition PureVision plasma display
-- PDP-614MX 61" high definition PureVision plasma display

"The PDP-505MX and PDP-425MX will play an important role with businesses that want to update their offices with a high quality plasma display that is simple to use and integrate into a boardroom, office or lobby," said Jim Krodel, director of industrial display sales for Pioneer Electronics (USA) Inc.

Features of the PDP-505MX and PDP-425MX include:
-- 16:9 aspect ratio (widescreen)
-- Encased Cell Structure utilizes a structured phosphor surface area to prevent light leakage between cells, creating a brighter image.
-- High-precision Capsulated Color Filter decreases light reflection for better viewing as well as filtering out unnecessary elements in red, green and blue light for purer color reproduction.
-- Intelligent Auto Set Up enables the plasma to automatically adjust the image being sent to the display.
-- With Auto Input Switching, the plasma display can be set to automatically locate the signal and switch to the appropriate input without the user touching a button.
-- Auto Power enables the display to automatically cycle between stand-by and operation power mode based on input signal status.
-- Black Stripe ensures that the dark colors appear crisp and clear, even in bright environments.
-- Three Gamma Modes allow for a more precise display of tone gradations, even for images with low lighting.
-- Image Burn-in Management helps the display minimize the effect of image burn-in.
-- Point Zoom allows users to expand any portion of a PC image from one to nine times, in three incremental steps, emphasizing key points in a presentation.

Pioneer's plasma displays offer significant longevity for a commercial user. Sixty thousand hours is an approximate time for the display panel to reach half of its original luminescence. This approximation may vary depending on source and type of content, settings, environment and use. This approximation does not provide or imply any warranty beyond the manufacturer's standard limited warranty.

The PDP-505MX and PDP-425MX will be shipping in October at a retail price of $4,999 and $3,499, respectively.

The Industrial Display Group of Pioneer Electronics (USA) Inc. is the leading provider of plasma and video display products for business use. Pioneer introduced the industry's first 50" high definition plasma display in 1997 and continues to deliver innovative display solutions for professional audio/video, information technology, trade show, broadcast, legal, medical, education and transportation applications. In an effort to provide the highest quality of customer care, Pioneer professional plasma displays that are purchased through an authorized dealer include a one-year warranty with convenient on-site service and technical support. Additional information can be found at pioneerindustrialav.com. Pioneer Electronics' headquarters is located in Long Beach, Calif., and its U.S. Web address is http://www.pioneerelectronics.com. Its parent company, Pioneer Corporation, is a leader in optical disc technology and a preeminent manufacturer of high-performance audio, video and computer equipment for the home, car and business markets. The company focuses on four core business domains, including DVD, display technologies, Digital Network Entertainment(TM) and components. Founded in 1938 in Tokyo, Pioneer Corporation (NYSE:PIO) employs more than 39,000 people worldwide. Its shares are traded on the New York Stock Exchange.

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