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LG ELECTRONICS LAUNCHES BROAD 2014 ULTRA HD 4K LED TV LINE-UP

New ‘Connected Ultra HD’ Models Equipped to Receive 4K Streaming Content

NEW YORK, JUNE 24, 2014 – LG Electronics today launched its third-generation Ultra HD 4K LED TV line-up: seven screen sizes in three model series, representing one of the most comprehensive on the market. LG’s new UB9800, UB9500 and UB8500 series Ultra HD TVs* – with four times the resolution of 1080p Full HD – are being demonstrated at CE Week (Booth 61).

“LG is serious about making Ultra HD TVs a reality for consumers now. That’s why our new lineup offers a broad variety of series, class sizes and prices,” said David VanderWaal, head of marketing for LG Electronics USA, named the Official Ultra HDTV of CE Week. “With a Smart TV platform as simple and robust as webOS™ and IPS panels that deliver ultra wide viewing angles, LG’s Ultra HD TVs have the most comprehensive features available to American consumers.”

LG’s 2014 models exceed the Consumer Electronics Association’s new characteristics for “Connected Ultra HDTVs,” and are designed to handle 4K content from streaming services such as Netflix. In an exclusive promotion, consumers purchasing a qualifying LG Ultra HD 4K TV by August 16 will receive a 12-month subscription to Netflix, compliments of LG.**

A Variety of Options for a Variety of Consumers

Previewed at the 2014 International CES®, LG’s award-winning new line-up of Ultra HD 4K LED TVs ranges from 49-inch class to 84-inch class models:

UB9800 Series – The top-of-the-line series is designed to meet the needs of consumers that demand larger screen sizes and improved sound to match 2160p resolution. It features LG’s proprietary picture quality enhancing technologies including LG LED Plus edge lighting with Local Dimming, wide viewing angles thanks to Ultra IPS panel technology, and an Ultra Clarity Index (UCI) of 1560 for smooth motion.

LG UB9800

It’s equipped to display native 4K content with the latest HDMI inputs, H.265 decoding and Smart TV+ webOS™ that makes accessing streaming content fast and simple***. A high-performance harmon/ kardon-designed audio system completes the package: 70W 4.2 channel audio for model 65UB9800, 90W 5.2 channel for model 79UB9800 and 120W 5.2 channel for model 84UB9800. Available in 65-inch class (64.5-inch diagonal), 79-inch class (78.5-inch diagonal) and 84-inch class (84.0-inch diagonal) screen sizes, the UB9800 series has suggested prices of $4,499, $7,999 and $14,999, respectively.

UB9500 Series – The UB9500 series packs the same picture quality into a different form factor. These new models feature LG LED Plus edge lighting with Local Dimming, Ultra IPS panel technology for wider viewing angles, and 1500 UCI. Also ready to display native 4K content, it features, multiple HDMI inputs, H.265 decoding and Smart TV+ webOS™ which features an intuitive user interface that makes accessing streaming content fast and simple.

LG UB9500

The UB9500 Ultra HD series has a 35W 2.1 channel speaker system and is available in 55-inch class (54.6-inch diagonal) and 65-inch class (64.5-inch diagonal) screen sizes with suggested prices of $2,499 and $3,499, respectively.

UB8500 Series – The value-packed yet fully featured UB8500 series features LG LED Plus edge lighting with Local Dimming, Ultra IPS panel technology and 1200 UCI. Similar to its other Ultra HD counterparts, it features multiple HDMI inputs, H.265 decoding and Smart TV+ webOS™ which features an intuitive user interface that makes accessing streaming content fast and simple. With a 20W speaker system, it is available in 49-inch class (48.5-inch diagonal) and 55-inch class (54.6-inch diagonal) screen sizes with suggested prices of $1,499 and $1,999, respectively.

LG UB8500

The Future of Display Technology Has Arrived

Ultra High-Definition Television represents the next level in picture detail for large-screen HDTVs. With LG Ultra HD 4K displays, consumers will have the sharpest, life-like picture available and a much needed detail boost for today’s larger TVs. Each new model features LG’s Tru-4K Engine Pro, which uses a multistep process to upscale regular HD content for a near-UHD experience on these 8-million-pixel displays.

To display native 4K content in its full glory, they incorporate new technology standards – such as the latest HDMI interface and H.265 decoding –that will handle Ultra HD programming whether it’s streamed over the Internet or playing from a USB or HDMI source. With these technologies on board, consumers will have an Ultra HD TV that will be ready to accept new 4K content as it becomes available.

Another key differentiator for LG’s 2014 Ultra HD TVs are their advanced LED/LCD panels using IPS (in plane switching) technology to reproduce accurate colors. Equally significant, LG IPS panels provide and ultra wide viewing angle with less risk of color distortion or loss of contrast.

A Smarter Platform for a Smarter TV

For 2014, LG Ultra HD TVs feature the Smart TV+ webOS ™ platform which features an intuitive user interface – a refreshingly intuitive interface that makes it easier to find and transition between content options. With webOS™, live TV, streaming services and previously viewed content are all accessible via one click on its “launcher bar” menu. The platform also includes recommendation capabilities to help consumers sift through its expansive content options, which include streaming services like Netflix, YouTube, Amazon Instant Video and Hulu Plus and more.

LG Smart TV+ webOS

For more information on LG’s Ultra HD TVs please visit http://www.lg.com/us/uhd-4k-tvs.

*4K/UHD content delivery standards still being developed.

**Buy a qualifying LG Smart TV from participating dealers before August 16 —or a qualifying LG Ultra HD 4K TV before August 16— and you can receive a 12 month subscription to Netflix, compliments of LG. See stores for full details.

***Wireless Internet connection & certain subscriptions required and sold separately. Agreement to smart TV terms and conditions required to use certain smart features. Content and services vary by product and are subject to change without notice. WebOS does not support Flash. In order to stream 4K content you need you will need a high speed internet plan capable of receiving 20Mb per second of data.

About LG Electronics USA

LG Logo

LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $52 billion global force and technology leader in consumer electronics, home appliances and mobile communications. In the United States, LG Electronics sells a range of stylish and innovative home entertainment products, mobile phones, home appliances, commercial displays, air conditioning systems and solar energy solutions, all under LG's "Life's Good" marketing theme. LG Electronics is a 2014 ENERGY STAR Partner of the Year. For more information, please visit www.lg.com.

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