WHO: Home Box Office and Samsung announce that HBO NOW® is available on Samsung Smart TVs just in time for the new season of Game of Thrones.

WHAT: Samsung customers can purchase an HBO NOW subscription directly through the app on 2016 Samsung Smart TVs, which will also enable them to access the service at HBONOW.com and on other HBO NOW enabled devices.

"The anticipation for Game of Thrones is at an all-time high so we're thrilled to bring HBO NOW to Samsung TV users in time for the new season," said Jeff Dallesandro, Senior Vice President, Worldwide Digital Distribution and Business Development, HBO. "By streaming HBO NOW directly on a Samsung TV, consumers can watch epic, event-level programming in premium quality on a big screen-making for a tremendous viewing experience."

HBO NOW is available for $14.99 per month, with an initial 1 month free trial offer.

WHEN: Thursday, April 21, 2016

MISC: Samsung continues to push boundaries of TV innovation by transforming the television viewing experience. Offering the brightest of the bright and most stunning picture quality, to taking Smart TV to a whole new level, the Samsung Smart TVs feature the Smart Hub interface, the simplest way to connect and enjoy your favorite content.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, printers, medical equipment, network systems, and semiconductor and LED solutions. For the latest news, please visit the Samsung Newsroom at news.samsung.com.

About HBO NOW

HBO NOW subscribers can catch HBO's amazing line up of envelope-pushing series including Game of Thrones®, Silicon Valley®, VEEP® and Last Week Tonight with John OliverSM. See your shows, your movies, your way on HBO NOW, including the recent seasons of VinylSM, Girls®, Togetherness® and The Leftovers® as well as other current uncensored programming like Confirmation, Animals, and The Jinx and the latest hits from HBO Latino, including Magnifica 70, Sr. Avila and El Negocio. HBO NOW also features every episode of every season of HBO classics worth seeing again like The Sopranos®, Sex and the City®, True Blood®, The Wire® and Deadwood®. In addition, HBO NOW subscribers have instant access to must-see box office blockbusters like Trainwreck, Mad Max, Furious 7, Spy and Pitch Perfect 2 and coming soon- Jurassic World, The Martian, Ted 2, The Maze Runner: Scorch Trials, The Intern and The Man from U.N.C.L.E. Customers can learn more at Order.HBONOW.com.