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Mitsubishi Digital Electronics America Introduces Four LCD MicroDisplay High Definition Projection Televisions

INDIANAPOLIS — SEPTEMBER 6, 2005 — Mitsubishi Digital Electronics America, Inc. will introduce four Digital Cable Ready microdisplay high definition televisions that feature three-chip LCD technology and all new compact, high-style designs at CEDIA Expo. All four TVs include Plush™ imaging to deliver an unmatched perfect picture every time, and ClearThought™ technology to make it easy to watch TV.

Mitsubishi's WD-52527 (52-inch), WD-62527 (62-inch), WD-52528 (52-inch) and WD-62528 (62-inch) are equipped with SmartShutter™, Mitsubishi's patented high contrast system that produces images with deep blacks and incredible dark scene detail. SmartShutter™ improves contrast by four times when compared to standard LCD rear projection systems, thanks to Mitsubishi's proprietary optical technology that utilizes advanced aperture control to reduce light output levels during dark scenes.

QuickMotion™, Mitsubishi's proprietary quick response LCD drive, generates sharp, crisp, clean images which is especially critical for high motion content such as sports and action scenes. Additionally, a specially formulated LCD coating enables wider viewing angles by producing higher light dispersion from the LCD panels.

These models boast 1280 x 720 pixel resolution and feature Mitsubishi's Plush720p™ imaging technology. Plush720p™ includes an advanced algorithm that creates high resolution imagery from standard definition digital and analog sources such as DVD and cable TV.

The WD-52528 and WD-62528 also add two unique Mitsubishi technologies, DeepField™ imager and SharpEdge™, both switchable from the TVs' on-screen menus. DeepField™ imager allows the TV to display enhanced contrast and black levels and constantly monitors the picture signal and finely adjusts brightness, contrast and gamma so that every part of every frame is optimized. This results in a picture with greater depth-of-field, especially in scenes with both dark and light areas. SharpEdge™ creates crisp edges between objects and backgrounds for sharply defined video images.

All four of these Mitsubishi LCD projection televisions include ClearThought™ technology, making them the easiest to use TVs available. ClearThought™ includes an integrated HDTV tuner with CableCARD™ slot; NetCommand® 5.0, the latest generation of Mitsubishi's home theater system control; all-digital audio which converts every audio signal to digital output; and the TV Guide On Screen® electronic program guide. These televisions are also equipped with two HDMI™ inputs, two component inputs (three on the 528 series), an IEEE1394 interface, and an advanced illuminated remote control.

Mitsubishi Digital Electronics America, Inc.
Mitsubishi Digital Electronics America, Inc. manufactures and markets a comprehensive line of premium quality high definition projection televisions, HD LCD televisions, and plasma displays, as well as VCRs, DVD players, and an HDTV receiver/controller and related products for complete home theater systems. Recognized as the world leader and innovator of digital big screen television, Mitsubishi Digital Electronics America develops audio and video products that lead the industry in quality, performance and ease-of-use. For additional information about MDEA, visit http://www.mitsubishi-tv.com.

SmartShutter, QuickMotion, NetCommand, Plush, Plush720p, ClearThought, and SharpEdge are trademarks or registered trademarks of Mitsubishi Electric Corporation and/or Mitsubishi Digital Electronics America, Inc. Digital Light Processing is a trademark of Texas Instruments, Inc. CableCARD is a trademark of Cable Television Laboratories, Inc. TV Guide On Screen is a registered trademark of Gemstar Development Corp. HDMI is a trademark of HDMI Licensing, LLC.

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